DIGITAL
Healthcare Burnout by the Numbers
Infographic about how burnout in healthcare impacts team safety, patient outcomes, and the bottom line.
Context
Burnout is a system-wide issue present in almost every industry, but it is especially prevalent in healthcare. Long and unpredictable hours, administrative burdens, lack of support, and excessive workloads can have a deep impact on patient safety, staff well-being, and the bottom line.
Process
Working with a copywriter, creative director, and the VP of Marketing, I created an infographic that was impactful, concise, and engaging.
Goals and constraints:
Cohesiveness: Connect five sections into a clear, unified story.
Imagery: Keep visuals punchy, balanced, and on-brand.
Space: Fit within strict size limits while maintaining clarity.
Process: Simplified complex information, refined layouts through feedback, and ensured brand consistency.
Outcome: The final infographic boosted engagement and was adapted for marketing nurture campaigns and social media channels.
